The MICE Academy – established on a strong formula of in-depth MICE knowledge has the most effective programme for experienced event practitioners in all sectors of the MICE industry. Worldwide the MICE market - made up of buyers, suppliers & services – is a high ticket component to communication platforms. The MICE mix consisting of venues, travel, tours, staging, production alone totals bottom-line spend that require responsible, informed decisions to be made based on new developments and up-to-date information.